Sandra Ebbott's passion for promoting sustainability in the multi-billion-pound toy industry has earned her a seat on the Australian Toy Association's sustainability committee. As a leading advocate for eco-friendly solutions, Sandra will help steer the industry towards more sustainable practices, particularly in the area of recycling solutions for end-of-life toys.
Sandra's appointment follows her remarkable achievement in recycling over 2000 natural rubber teething toys, worth A$330,000, that were damaged in the Brisbane floods. By partnering with Pearl Global, the toys were transformed into high-value fuel, carbon, steel, and gas, which will be used to build roads and infrastructure.
As a member of the Australian Toy Association's sustainability committee, Sandra will work with industry leaders to find ways to reduce waste and promote circularity, including through Mizzie the Kangaroo's new recycling program, which allows customers to return items at the end of their lifespan for repurposing. Sandra's appointment highlights the industry's commitment to sustainability and the urgent need to drive change toward a greener future.